Regional Head of Category (Beauty Care) Job Opening in Kenya July 2014
Leading FMCG Multinational Attractive Jobs
Our client is a well established multinational which has been manufacturing and marketing leading FMCG brands in Kenya and other parts of the world for many years.
Our client is a well established multinational which has been manufacturing and marketing leading FMCG brands in Kenya and other parts of the world for many years.
They wish to fill the following vacancy:
Regional Head of Category (Beauty Care)
Job Ref MN 6000
Job Profile
- Create and develop category/brand strategies to grow the category / brands market share volume/value and profitability
- Support the delivery of overall budgeted profitability of the category by developing solid brand strategies that grow and sustain brand performance.
- Monitor and report the regional category performance through brand health indicators (Net Net Sales, Gross Margin, Marketing Contribution) and key consumer KPIs (awareness, trial, attribute rating etc)
- Explore & exploit new growth opportunities for category.
- Lead the New Product Development process ensuring that its requirements are managed and delivered according to targets with clear hand over to commercial Business Units at Gate 2
- Collate regional consumer insights and output from research plans to feed into the development of the brand strategy.
- Define pricing policy for products within the category/brand portfolio in the Region.
- Ensure development of regional communication material aligned to the category/brand strategy and that support the delivery of Commercial Business Units brand plans.
- Participate actively in company – wide initiatives as required – e.g Margin Improvement.
- Proactively identify sources and resource needs to support brand growth
Person Profile
- Bachelor’s Degree but Post graduate degree is desirable
- Over 7 years demonstrated experience in Brand Management
- Professional Qualification in Marketing is essential
- IT Savvy including the use of MS Office Suite of Applications
How to Apply
Send your application with a detailed CV and a daytime telephone number.
You SHOULD disclose your current or past salary.
Failure to disclose may disqualify your application.
Apply via email only to recruit@manpowerservicesgroup.com so as to reach us by 25th July, 2014.